iPlayer premier for CBBC’s 4 O’Clock Club

Cheryl Taylor

Cheryl Taylor

4 O’Clock Club, which is produced at CBBC in Salford, is to premiere on BBC iPlayer with fans able to watch the show a week before it’s aired.

The award-winning comedy drama series is part of the BBC Trust’s approved BBC iPlayer trial to premiere up to 40 hours of programmes across the service, exploring the role of online premiering across a range of genres and channels.

The programme starts from episode two on 26 December and continues throughout the series. 4 O’Clock Club has a mix of funny characters and school-based adventures and mishaps – all punctuated with the stylish raps from Ben ‘Doc Brown’ Smith and Mikis Michaelides.

Controller of CBBC, Cheryl Taylor said: “CBBC is the most watched children’s channel in the UK for its respective target audience and we’re proud to continue to deliver high-quality programmes in a way that suits our audience. Viewers are in for a treat with the best series yet of award-winning 4 O’Clock Club as we welcome Josh and friends back for more melodious mischief.”

Victoria Jaye, Head of TV Content for BBC iPlayer, said 4 O’Clock Club will be the first children’s series to premiere on BBC iPlayer.

“As an established comedy drama in the CBBC schedule, the iPlayer premiere will give fans the chance to enjoy their favourite programme whenever and wherever they want to.

“Over the last year, we’ve seen a 63 per cent growth in consumption of Children’s content on iPlayer, which demonstrates iPlayer’s important role as a complementary discovery platform for our broadcast programmes.”

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>