The outfit started two years ago with a sport focus but this latest venture kicks off with a short film about the impact of alcoholism.
Andrew Lindsay, who is also about to run the Quays TV output, came up with the idea for the film Tony’s Story after hearing from businessman Tony Noonan who has been sober since 2009. Noonan is determined to change the way alcoholism is treated by raising enough investment to build an “aftercare” centre.
He said: “I came up with the idea of just Tony speaking, chopped at different angles – his story is fascinating and powerful and I wanted the starkest backdrop so we shot it at Photolink in Ardwick.”
“The second one is in the edit but we are working on another couple of interesting (and much lighter) projects, one or two of which should see the light of day by the end of the month or early February.”