Susanna Reid has been named newsreader of the year at the Television and Radio Industries Club (TRIC) awards just after announcing her departure from BBC Breakfast. She beat the BBC’s Fiona Bruce and Daybreak’s Lorraine Kelly to the gong.
But she told reporters that her new ITV show, Good Morning Britain, wouldn’t be about competing for viewers.
“My view about breakfast television is that your aim is to grow an audience… not to steal an audience. So if you create great content and people love what you do then you hope that viewers will come to your programme.
“But that doesn’t necessarily mean competing… you just have to build your own audience.”
Other winners included Gabby Logan, the presenter and Leeds Trinity university chancellor, who was named best sports presenter and Coronation Street was crowned best soap over EastEnders and Emmerdale.